sfm network

The Panama City Beach Sports Complex
is part of the SFM Network...
The largest and fastest growing network of sports tourism facilities in the USA. Panama City Beach Sports Complex joins major sports tourism destinations like Rocky Top Sports World, Hoover Metropolitan Complex, and Myrtle Beach Sports Center.

The SFM Network represents an unprecedented collection of facilities, talent, vendors, and event owners. Each year SFM Network facilities host more than 20 million guest visits and hundreds of events ranging from basketball to archery, softball to e-games, pickleball to track & field. Each SFM Network facility is supported by subject-matter experts in marketing, leadership, human resources, finance, booking, programming, legal/risk, and more.

Facilities in the SFM Network are predicted to produce more than $1 billion in economic impact in the next 5 years. Our team isn’t focused just on the economics of our facilities, though. Through the SFM Access Program, we are creating partnerships that create opportunities for underserved kids to play sports in our communities. For us, sport isn’t about wins or losses, it’s about the life-long lessons that are learned through the sports experience.





We Are the Leading Authority in Community Recreation and Sports Tourism.

From great idea to grand opening…and beyond, you’ll be amazed at what SFA & SFM can do for you. As founding members of Aspen Institute’s Project Play and a strategic partner to city and county governments, we’re uniquely suited to guide you through every step of planning, funding, opening, and managing a sports, recreation, events, or wellness complex.