By Alex Joyce

Published: Feb. 25, 2022 at 2:20 PM CST

PANAMA CITY, Fla. (WJHG/WECP) - The Panama City Beach Sports Complex called a special meeting Friday to make an important announcement.

The complex broke ground in 2018, just three months prior to Hurricane Michael. The park was opened in the summer of 2019, but Friday they announced their next milestone.

After gaining approval, the complex is announcing Publix Supermarket as its new sponsoring partner. This will be a five-year deal worth $100,000 per year.

“You know, Publix really supports the community that it serves and particularly youth sports,” J. Michael Brown, the Vice President of Tourism Development, said. “So it’s a perfect fit, we think.”

The deal will also include naming rights with the complex being called “Publix Sports Park at Panama City Beach.”

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About Visit Panama City Beach

Visit Panama City Beach is the official destination marketing organization for Panama City Beach, Florida. The award-winning organization has earned industry accreditation (DMAP) from Destinations International, the world’s leading authority in destination marketing, and exists to drive economic opportunity, job creation, community sustainability and quality of life for its residents through marketing, promotion and stewardship of the destination’s REAL.FUN.BEACH. brand and attributes, tourism development, special event production, and managing beach re-nourishment and maintenance programs.  

Media Contacts:

Michael Booini / Mike Higgins                   Chris O’Brien / Lacee Rudd

Sports Facility Management                     Panama City Beach Convention & Visitors Bureau                   

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